Responsible person —
Name/Company Glücksgefühle Entertainment GE GmbH
Str.: Alter Markt 20 - 22
Postcode, town, country: 50667, Cologne, Germany
Tel.: 02261 20 4444 0
Types of data processed —
Inventory data (e.g., names, addresses).
Contact data (e.g., e-mail, telephone numbers).
Content data (e.g., text entries).
Usage data (e.g., websites visited, interest in content, access times).
Meta/communication data (e.g., device information, IP addresses).
Language & event selection.
Processing of special categories of data (Art. 9 para. 1 GDPR) —
In principle, no special categories of data are processed unless they are provided by the user for processing (e.g. entered in forms).
Categories of data subjects affected by the processing —
Visitors and users of the online offer.
In the following, we also refer to the data subjects collectively as "users".
Purpose of the processing —
Provision of the online offering, its content and functions.
Answering contact enquiries and communicating with users.
1. Relevant legal bases
In accordance with Art. 13 GDPR, we inform you of the legal basis of our data processing. The legal basis for obtaining consent is Art. 6 Para. 1 lit. a) and Art. 7 GDPR, the legal basis for processing for the fulfilment of our services and implementation of contractual measures as well as answering enquiries is Art. 6 Para. 1 lit. b GDPR, the legal basis for processing to fulfil our legal obligations is Art. 6 Para. 1 lit. c) GDPR and the legal basis for processing to protect our legitimate interests is Art. 6 Para. 1 lit. f) GDPR. In the event that vital interests of the data subject or another natural person require the processing of personal data, Art. 6 para. 1 lit. d) GDPR serves as the legal basis.
3. Safety measures
3.1 In accordance with Art. 32 GDPR, we take appropriate technical and organizational measures to ensure a level of protection appropriate to the risk, taking into account the state of the art, the costs of implementation and the nature, scope, context and purposes of processing as well as the risk of varying likelihood and severity for the rights and freedoms of natural persons. The measures include, in particular, safeguarding the confidentiality, integrity and availability of data by controlling physical access to the data, as well as the access, input, disclosure, safeguarding of availability and its separation. Furthermore, we take the protection of personal data into account as early as the development or selection of hardware, software and procedures, in accordance with the principle of data protection through technology design and data protection-friendly default settings (Art. 25 GDPR).
4. Cooperation with processors and third parties
4.1 If we disclose data to other persons and companies (processors or third parties) in the course of our processing, transfer it to them or otherwise grant them access to the data, this will only be done on the basis of legal permission (e.g. if the transfer of data to third parties, such as payment service providers, is necessary for the performance of a contract pursuant to Art. 6 para. 1 lit. b GDPR), you have given your consent, a legal obligation provides for this or on the basis of our legitimate interests (e.g. when using agents, web hosts, etc.).
4.2 If we commission third parties with the processing of data on the basis of a so-called "order processing contract", this is done on the basis of Art. 28 GDPR.
5. Transfers to third countries
If we process data in a third country (i.e. outside the European Union (EU) or the European Economic Area (EEA)) or if this is done in the context of using third-party services or by disclosing or transferring data to third parties, this will only take place if it is done to fulfill our (pre)contractual obligations, on the basis of your consent, on the basis of a legal obligation or on the basis of our legitimate interests. Subject to legal or contractual permissions, we process or have the data processed in a third country only if the special requirements of Art. 44 et seq. GDPR are met. This means, for example, that the processing takes place on the basis of special guarantees, such as the officially recognized determination of a level of data protection corresponding to the EU or compliance with officially recognized special contractual obligations (so-called "standard contractual clauses").
6. Rights of the data subjects
6.1 You have the right to request confirmation as to whether the data in question is being processed and for information about this data as well as for further information and a copy of the data in accordance with Art. 15 GDPR.
6.2 You have in accordance with. Art. 16 GDPR, you have the right to request the completion of data concerning you or the correction of incorrect data concerning you.
6.3 In accordance with Art. 17 GDPR, you have the right to demand that the data in question be deleted immediately or, alternatively, to demand that the processing of the data be restricted in accordance with Art. 18 GDPR.
6.4 You have the right to request to receive the data concerning you that you have provided to us in accordance with Art. 20 GDPR and to request its transfer to other controllers.
6.5 You also have the right to lodge a complaint with the competent supervisory authority in accordance with Art. 77 GDPR.
7. Right of withdrawal
You have the right to withdraw your consent in accordance with Art. 7 (3) GDPR with effect for the future.
8. Right of objection
You can object to the future processing of data concerning you at any time in accordance with Art. 21 GDPR. In particular, you may object to processing for direct marketing purposes.
9. Data Deletion
9.2 In accordance with legal requirements, data is stored in particular for 6 years in accordance with Section 257 (1) HGB (trading books, inventories, opening balance sheets, annual financial statements, commercial letters, accounting vouchers, etc.) and for 10 years in accordance with Section 147 (1) AO (books, records, management reports, accounting vouchers, commercial and business letters, tax-relevant documents, etc.).
10.1 When contacting us (e.g. by e-mail), the user's details are processed to process the contact request and its handling in accordance with Art. 6 para. 1 lit. b) GDPR. We would like to point out that unencrypted communication by email is not considered secure. If possible, please use a secure means of communication such as a letter.
11. Collection of access data and logfiles
11.1 On the basis of our legitimate interests within the meaning of Art. 6 para. 1 lit. f. GDPR. GDPR, we collect data about every access to the server on which this service is located (so-called server log files). The access data includes the name of the website accessed, file, date and time of access, amount of data transferred, notification of successful access, browser type and version, the user's operating system, referrer URL (the previously visited page), IP address and the requesting provider.
11.2 Log file information is stored for security reasons (e.g. to investigate misuse or fraud) for a maximum period of seven days and then deleted. Data whose further storage is required for evidentiary purposes is excluded from deletion until the respective incident has been finally clarified.
Cookies are pieces of information that are transferred from our web server or third-party web servers to the user's web browser and stored there for later retrieval. Cookies may be small files or other types of information storage.
The use of technically necessary and essential cookies is based on Art. 6 para. 1 lit. f GDPR. Our legitimate interest is the provision of content and functions as well as ensuring the technical functionality of our website. It is possible for you to prevent the setting of cookies via your browser settings. Stored cookies can be deleted in the system settings of the browser. The exclusion of cookies can lead to functional restrictions of this online offer.
The following cookies are used on this website:
Borlabs cookie (borlabs-cookie), storage period: 90 days, hosted by us - essential cookie -This cookie stores your selected settings regarding cookies and external content.
_gat_gtag_UA_82902446_1, Storage duration: 1 minute, cookie from Google Analytics- Marketing cookie -Used by Google Analytics to limit the request rate.
_ga, Storage duration: 2 years, Cookie from Google Analytics- Marketing Cookie -Registers a unique ID that is used to generate statistical data on how the visitor uses the website.
_gid, Storage duration: 1 day, Cookie from Google Analytics- Marketing Cookie -Registers a unique ID that is used to generate statistical data on how the visitor uses the website.
13. External content
We use content or service offers from third-party providers within our online offer out of interest in the analysis, optimization and economic operation of our online offer in order to integrate their content and services, such as videos or fonts (hereinafter uniformly referred to as "content"). This always presupposes that the third-party providers of this content are aware of the IP address of the user, as they would not be able to send the content to their browser without the IP address. The IP address is therefore required to display this content. We endeavor to only use content whose respective providers only use the IP address to deliver the content. Third-party providers may also use so-called pixel tags (invisible graphics, also known as "web beacons") for statistical or marketing purposes. Pixel tags can be used to analyze information such as visitor traffic on the pages of this website. The pseudonymous information may also be stored in cookies on the user's device and contain, among other things, technical information about the browser and operating system, referring websites, visiting time and other information about the use of our online offer, as well as being linked to such information from other sources.
The following presentation provides an overview of third-party providers and their content:
YouTube - Provider: Google Ireland Limited, Dublin (Ireland)
Vimeo - Provider: Vimdeo Inc, New York (USA).
14.1 With the following information we inform you about the contents of our newsletter as well as the registration, dispatch and statistical evaluation procedure. By subscribing to our newsletter, you agree to receive it and to the procedures described.
14.2 Content of the newsletter: We only send newsletters and emails with advertising information (hereinafter "newsletter") with the consent of the recipient or with legal permission. If the content of the newsletter is specifically described when registering for the newsletter, it is decisive for the user's consent. Otherwise, our newsletters contain information about our products, offers, promotions and our company.
14.3 Double opt-in and logging: Registration for our newsletter takes place in a so-called double opt-in procedure. This means that after registering you will receive an email asking you to confirm your registration. This confirmation is necessary so that no-one can register with other people's e-mail addresses. Subscriptions to the newsletter are logged in order to be able to prove the registration process in accordance with legal requirements. This includes storing the time of registration and confirmation as well as the IP address. Changes to your data stored by the mailing service provider are also logged.
14.4 Dispatch service provider: The newsletter is sent by Mailjet. We have concluded an order processing contract with the provider in accordance with Art. 28 GDPR. You can find details here: https://www.mailjet.com/de/rechtliches/av-vertrag/
14.5 Furthermore, the mailing service provider may, according to its own information, use this data in pseudonymous form, i.e. without assignment to a user, to optimize or improve its own services, e.g. for the technical optimization of the dispatch and presentation of the newsletter or for statistical purposes to determine from which countries the recipients come. However, the mailing service provider does not use the data of our newsletter recipients to write to them itself or pass it on to third parties.
14.6 Registration data: To register for the newsletter, it is sufficient to enter your e-mail address and the desired subject areas and select a newsletter language.
14.7 Performance measurement - The newsletters contain a so-called "web beacon", i.e. a pixel-sized file that is retrieved from the server of the mailing service provider when the newsletter is opened. As part of this retrieval, technical information, such as information about the browser and your system, as well as your IP address and time of retrieval, is initially collected. This information is used for the technical improvement of the services based on the technical data or the target groups and their reading behavior based on their retrieval locations (which can be determined with the help of the IP address) or the access times. The statistical surveys also include determining whether the newsletters are opened, when they are opened and which links are clicked. For technical reasons, this information can be assigned to individual newsletter recipients. However, it is neither our intention nor that of the mailing service provider to observe individual users. The evaluations serve us much more to recognize the reading habits of our users and to adapt our content to them or to send different content according to the interests of our users.
14.8 The newsletter is sent and success is measured on the basis of your consent in accordance with Art. 6 para. 1 lit. a GDPR.
14.9 The logging of the registration process is based on our legitimate interests pursuant to Art. 6 para. 1 lit. f GDPR and serves as proof of consent to receive the newsletter.
14.10. Cancellation/revocation - We store your data until you revoke your consent to the newsletter. Each newsletter contains a link at the end of the email that you can use to unsubscribe from the newsletter and withdraw your consent. If you cannot wait until you receive the next newsletter, please send an email with your unsubscribe request to: firstname.lastname@example.org.
15. Facebook, Custom Audiences and Facebook marketing services
15.1 If you have given your consent in accordance with Art. 6 para. 1 lit. a GDPR, the so-called "Facebook pixel" of the social network Facebook, which is operated by Facebook Inc, 1 Hacker Way, Menlo Park, CA 94025, USA, or Facebook Ireland Ltd, 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland ("Facebook"), is used within our online offer. The purpose of the use is to pursue our interest in the analysis, optimization and economic operation of our online offer.
15.2 We have concluded a so-called order processing contract with Facebook and agreed so-called EU standard contractual clauses, which are intended to guarantee the protection of your data with this provider.
15.3 With the help of the Facebook pixel, it is possible for Facebook to determine the visitors of our online offer as a target group for the display of ads (so-called "Facebook ads"). Accordingly, we use the Facebook pixel to display the Facebook ads placed by us only to those Facebook users who have also shown an interest in our online offering or who have certain characteristics (e.g. interests in certain topics or products determined on the basis of the websites visited) that we transmit to Facebook (so-called "custom audiences"). With the help of the Facebook pixel, we also want to ensure that our Facebook ads correspond to the potential interest of users and are not annoying. With the help of the Facebook pixel, we can also track the effectiveness of Facebook ads for statistical and market research purposes by seeing whether users were redirected to our website after clicking on a Facebook ad (so-called "conversion"). By using the Facebook pixel and corresponding cookies, it is possible that your behavior on the Internet can be tracked across websites and platforms and a profile can be created.
15.4 On the other hand, when using the Facebook pixel, we use the additional function "extended matching" (where data such as telephone numbers, e-mail addresses or Facebook IDs of users) to form target groups ("Custom Audiences" or "Look Alike Audiences") are transmitted to Facebook (encrypted). Further information on "extended matching": https://www.facebook.com/business/help/611774685654668).
15.5 We also use the "Custom Audiences from File" process of the social network Facebook, Inc. In this case, the email addresses of the newsletter recipients are uploaded to Facebook. The upload process is encrypted. The upload is only used to determine the recipients of our Facebook ads. We want to ensure that the ads are only displayed to users who are interested in our information and services or exclude them from certain advertising placements.
15.6 The processing of data by Facebook takes place within the framework of Facebook's Data Usage Policy. Accordingly, you will find general information on the display of Facebook ads in Facebook's data usage policy: https://www.facebook.com/policy.php. You can find specific information and details about the Facebook pixel and how it works in the Facebook help section: https://www.facebook.com/busi-ness/help/651294705016616.
15.7 You can revoke your consent to the collection by the Facebook pixel and use of your data to display Facebook ads (click on "Customize privacy settings" above). To set which types of ads are displayed to you within Facebook, you can go to the page set up by Facebook and follow the instructions there on the settings for usage-based advertising: https://www.facebook.com/settings?tab=ads. The settings are platform-independent, i.e. they are applied to all devices, such as desktop computers or mobile devices.
16. Google Analytics
16.2 When using Google Analytics, the following information about the user is collected and transmitted to Google LLC: Your origin, language settings, operating system, device used, browser, screen resolution, source of visit, your IP address, pages accessed, time of access, time spent on the page, details of previous visits
16.3 The processing of the data is essentially carried out by the provider and also for Google LLC's own purposes, such as profiling and without any possibility of influence by us. Your data may be linked and collected with information from other sources and across websites.
16.4 The data collected is processed in a third country, the USA, which may give government authorities there access to the data. We have agreed so-called EU standard contractual clauses with Google LLC, which are intended to ensure an appropriate level of protection when transferring data to third countries.
16.5 We use the data to evaluate the use of our online offer by users, to compile reports on the activities within this online offer and to adapt our online offer to the target group.
16.6 We only use Google Analytics with activated IP anonymization. This means that the IP address of users is shortened by Google within member states of the European Union or in other contracting states of the Agreement on the European Economic Area. Only in exceptional cases will the full IP address be transmitted to a Google server in the USA and truncated there.
16.7 The IP address transmitted by the user's browser may be merged with other Google data. Users can prevent the storage of cookies by setting their browser software accordingly; users can also prevent Google from collecting the data generated by the cookie and relating to their use of the online offer and from processing this data by Google by downloading and installing the browser plug-in available at the following link: https://tools.google.com/dlpage/gaoptout?hl=de.
16.8 You can find further information on data use by Google, setting and objection options on Google's websites: https://www.google.com/intl/de/policies/privacy/partners ("Data use by Google when you use our partners' websites or apps"), https://policies.google.com/technologies/ads ("Data use for advertising purposes"), https://adssettings.google.com/authenticated ("Manage information that Google uses to show you advertising").
16.9 Consent is given voluntarily and the user will not suffer any disadvantages if consent is not given. Users can revoke their consent at any time with effect for the future under the menu item "Data protection" in the "Data protection settings" section.
17. Tiktok Pixel
We use TikTok Pixel on our website. The TikTok Pixel is a TikTok advertiser tool from the two providers
TikTok Technology Limited, 10 Earlsfort Terrace, Dublin, D02 T380, Ireland, and
TikTok Information Technologies UK Limited, WeWork, 125 Kingsway, London, WC2B 6NH, United Kingdom (both are hereinafter jointly referred to as "TikTok").
The event data collected via the TikTok Pixel is used to target our advertisements and to improve ad delivery and personalized advertising. For this purpose, the event data collected on our website using the TikTok pixel is transmitted to Facebook TikTok.
This collection and transfer of event data is carried out by us and TikTok as joint controllers. We have entered into an agreement with TikTok on processing as joint controllers, which sets out the distribution of data protection obligations between us and TikTok. In this agreement, we and TikTok have agreed, among other things, that we are responsible for providing all your information in accordance with Art. 13, 14 GDPR on the joint processing of personal data; that TikTok is responsible for ensuring data subjects' rights in accordance with Art. 15 to 20 GDPR with regard to the personal data stored by Facebook Ireland after joint processing.
You can access the agreement concluded between us and TikTok at https://ads.tiktok.com/i18n/official/article?aid=300871706948451871. TikTok is solely responsible for the subsequent processing of the transmitted event data. For more information on how TikTok processes personal data, including the legal basis on which TikTok relies and how you can exercise your rights against TikTok, please refer to TikTok's data policy at https://www.tiktok.com/legal/privacy-policy?lang=de-DE.